This online specialty coffee shop is a real gem of a client. It's a beautiful and engaging concept. For this client, I regularly perform maintenance and updates, as well as SEO and design improvements, upload products, write blog posts, and more.
The owners have a very successful Italian-Argentine restaurant in Madrid, but they also launched their own company and brand of products related to specialty coffee.
Here we work with a content creation strategy both from the restaurant's website (pointing to the store) and from the e-commerce site itself, to enrich the site's content and gain some relevance in a niche that is really complicated, because at the moment their product is fashionable and trendy.
I really enjoy this project; it's one of the few opportunities I have to work as a digital consultant, marketing specialist, designer, programmer, and on-page SEO technician.
